France Strengthens Tourism and Economic Growth

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In 2025, France continues to reinforce its position as one of Europe’s leading tourism and economic destinations. The country is recording steady growth in visitor numbers, expanding regional tourism flows and maintaining macroeconomic stability, making it attractive not only for travelers but also for investors, expatriates and retirees seeking long-term security and quality of life.

Tourism growth and regional diversification

France has long been a favored destination for international travelers, particularly from the United States, and recent figures confirm that this demand remains strong. In the second quarter of 2025, the number of places in collective tourist accommodation, excluding campsites, increased by 5.4% year on year, with hotels accounting for the largest share of growth. This reflects a continued recovery and expansion of traditional cultural and urban tourism.

At the same time, the number of nights spent by non-residents in France rose by 10.7% in 2025, indicating longer stays and deeper engagement with the country’s cultural offering. Visitors are increasingly exploring regions beyond Paris, including Provence, Normandy and the French Riviera, as well as renowned wine-producing areas such as Bordeaux. This shift supports more balanced tourism development across the country and reduces dependence on a single metropolitan hub.

Cultural heritage and public investment

France’s tourism performance is underpinned by a combination of rich cultural heritage and sustained government investment. Public funding continues to support transport infrastructure, cultural institutions and regional tourism initiatives. From world-famous museums and historic landmarks to coastal resorts and rural wine regions, France offers a diversified tourism product capable of meeting both mass-market and high-end demand.

Economic outlook and the role of tourism

France’s economic outlook in 2025 remains stable, though modest. The European Union forecasts GDP growth of 0.7%, alongside moderate inflation of around 1.0%. Unemployment is projected at 7.6%, higher than in some other EU economies, yet this is partly offset by the country’s diversified economic structure and the resilience of its tourism sector.

As one of the most visited countries in the world, France continues to benefit from tourism as a key economic pillar. The sector supports employment, local businesses and public revenues, reinforcing national and regional economic resilience during a period of broader European uncertainty.

Quality of life and social resilience

France’s strong social indicators further enhance its appeal beyond tourism. Life expectancy remains among the highest in Europe, with women living on average 84.4 years and men 79.2 years. These figures reflect the strength of the healthcare system, access to public services and a long-standing focus on social well-being.

High living standards, cultural diversity and social stability make France an increasingly attractive destination for expatriates, retirees and international professionals considering relocation or long-term investment in the country.

In 2025, France combines steady tourism growth, economic stability and high quality of life, positioning itself as one of Europe’s most resilient markets. Rising demand from international visitors, expanding regional tourism and continued public investment create favorable conditions for investment in tourism, real estate and related sectors. Over the medium term, France remains a predictable and strategically attractive destination for international capital.